Students will analyse real campaigns and business decisions during the course to help them to get a better understanding of the strengths and weaknesses of the jewellery industry’s best practices.
GIA London director Edward Johnson said: “These classes are built for today’s times. How can our industry members succeed while others fail in these challenging times? Why does one strategy work and another doesn’t? We’re here to put that question into practice in these very interactive classes. Here the participants will learn to think creatively, act strategically and lead effectively.”
Source: Retail-Jeweller