Organisational changes in Brostrom

The board of Brostrom AB has proposed a new organisational structure for the Swedish-based tanker company, in connection with the merger of the activities with the Maersk Tankers activities.
The purpose is to ensure that Brostrom will continue as a strong brand and further build on the Brostrom heritage. The new setup means that all vessels in the segment below 25,000 dwt from both companies will trade under the Brostrom name, commercially managed from Gothenburg, Sweden.
The proposed new setup means that all vessels above 25,000 dwt, except for tonnage managed out of Brostrom’s Paris office, are intended to be integrated into Handytankers, which is Maersk Tankers’ commercial vehicle in this segment. The Handytanker pool is managed from Copenhagen, Denmark.
All technical and support functions in Brostrom and Handytankers are intended to be integrated with Maersk Tankers’ central organisation in order to have a cost-effective organisation.
“With this business model we will create two leading brands within the product tanker industry and have a lean organisational structure strengthening our competitiveness”, says Kristian Morch, Chief Operating Officer of Maersk Tankers.
He adds: “The current state of the global economy represents extraordinary challenges in all industries, and as others we also have to reduce our costs significantly to remain competitive and make sure that we have the strongest possible platform for engaging those challenges”.
The oil industry needs more flexible transportation solutions because of the world’s increased demand for energy, and the dislocation between consumption and production of energy.
“We can offer a superior worldwide service by having a large homogenous fleet, and this merger enables us to combine the strengths and scale of Maersk Tankers and Brostrom. In addition, with a large fleet we can optimise our vessels so we on average end up discharging our cargoes closer to the next load port, and thereby increase utilisation”, says Kristian Morch.
It is the clear ambition that all the current partnerships of both Brostrom and Maersk Tankers will continue to exist in the new and combined structure.
The proposed new joint organisation means that some of Brostrom’s current offices will close or be scaled down. The offices in Larvik and Holb?k are planned to close while Brostrom’s office in Singapore will reorganise and scale down. The office in Gothenburg is intended to end up with roughly the same amount of staff but the corporate functions and support functions will be scaled down, while the commercial functions will grow.
Altogether, this means that around 70 positions are expected to be transferred or made redundant in Gothenburg, Larvik, Holbk and Singapore, but new jobs will also be created.
In the coming weeks, Brostrom will consult employee representatives and unions in order to finalise the specific structure of the new joint organisation.
The above will not result in any changes for the seafarers.
Furthermore, Managing Director Lennart Simonsson and Deputy Managing Director Anders Dreijer have in connection with the organisational changes chosen to step down, but will both continue as special advisors. Until a new Managing Director has been appointed, Kristian Morch will devote significant time to the integration of Brostrom.
The final completion of the new joint organisation, including remodelling of activities and relocation of employees, is expected to be completed by the end of 2009.

Source: Transportweekly