Spring is in the air for AirBridgeCargo customers

Freight forwarders sending cargo to Russia onboard AirBridgeCargo Airlines’ (ABC) flights can win camcorders, cameras and other prizes in the carrier’s special ‘Spring is in the air’ promotion.

Valid until April 2nd 2009, customers accrue points for every air waybill plus bonus points based on the weight of each shipment. The number of entries per customer is unlimited. 

ABC customers taking part in the promotion can also boost their points total by participating in three special interactive games than will appear on the airline’s website during the promotion.  

The new campaign follows AirBridgeCargo’s successful ‘To Russia with sports’ promotion that was timed to coincide with the Beijing Olympics last summer.  

Tatyana Arslanova, ABC’s Executive Senior Vice President, Strategy, Marketing and Sales, said: “

“We understand these are challenging economic times for everyone. As a customer oriented business that values the support we receive from the international forwarding community, we hope this promotion will help to lift the spirits of customers as they continue to work in difficult market conditions. 

“Our latest promotion is designed to increase awareness of our services to Russia, attract new business and reward our customers for their support and loyalty. The campaign we ran last summer achieved excellent results and was warmly welcomed by our freight forwarding partners and we are confident they will enjoy taking part again.”

Source: Transportweekly